Pre-Order Your ‘Assassin’s Creed’ Movie Tickets For the Low, Low Price of $1200
Movie ticket pre-orders have become big business lately. Anticipation for Star Wars: The Force Awakens was so high multiple online ticket sites like Fandango crashed under the insane demand. Movie studios want you to buy your tickets for opening weekend now while you’re still very excited and before you make other plans, which fans seems more than happy to do. But will they be as happy to do so when the cost of those movie tickets is significantly higher than the normal price? Offered through a collaboration between game developer Ubisoft and 20th Century Fox, fans can now participate in an Assassin’s Creed presale where you get ensure a movie ticket for the low, low price of $1200.
The presale will take place at Kernel and for all that money, you won’t just get a movie ticket. You’ll also get a prop replica of the crossbow Michael Fassbender uses in the movie.
Created by Hollywood prop designer Tim Wildgoose and limited to a production run of just 20, this handcrafted, 1:1-scale replica of a 15th century crossbow prop used in the Assassin’s Creed movie is available only through Kernel for $1,200. Featuring scenes from medieval Spain and Assassin’s Creed lore, it comes with a signed letter of authenticity.
Keep in mind, you’re not buying the actual crossbow. This is a replica. That costs $1200. If that’s a little steep for you, they’re also offering some less expensive packages including one for $100 where you get your movie tickets, plus an Assassin’s Creed hoodie (“this hoodie is patterned after the one worn by Callum Lynch in the movie”). Oh and if helps seal the deal for you, they’re willing to throw in a digital copy of the film’s script.
Assassin’s Creed doesn’t open in theaters until December 21 so this is awfully early to start buying your movie tickets (a lot can happen in nine months!), but this movie presale is clearly borrowing a page from the lucrative business of video game presales, which often offer “early access” for fans who pay in advance. Could this pave a future in the movie industry where those who pre-order their tickets before a certain date are privy to exclusive content in theaters?